E-Commerce Mobile App Development South Africa has become a critical tool for increasing sales for most businesses.
Every mobile app needs special considerations to be made successful, but there are a number of other factors involved in the success of an e-commerce mobile app. People come to e-commerce websites to buy stuff for their daily life and provide their important data and money in exchange for that. So unless your system satisfies their needs with quality products and services, they are not gonna return and shop again.
E-commerce and online shopping have become very popular among users around the globe. People like to surf and select things while laying on their couch and have them delivered directly to their homes. Which is why it is a good time to make an E-commerce website. Today, we’ll discuss the things you should keep in mind to make your E-commerce app a success!
1. Clear and Beautiful UI
While buying stuff, your users won’t go for something that is not visually appealing. Same goes for your app, if it doesn’t grab your user’s attention right away, they are most likely to move somewhere else. The probability of this happening is relatively higher in mobile users as they are multi-tasking and have a very short attention span. So the information in your app should be visible and must not need a manual to be accessed. A clear menu including links to legal information, privacy policy, FAQs, return and exchange policy, and supplier information buttons will ease your users and they will surely return for more.
2. Fast and Responsive Design
Other than a messed up interface, the thing that will make your customers fly is a slow app. Statistics show that 40% of users will abandon a website that takes more than 3 seconds to load. That’s not a lot of time, especially when dealing with a small screen. Make your website and mobile app design so that it doesn’t take much time to display information. Availability of data while being offline or bad internet conditions is something made easy by recent app technologies. An app that shows stuff fast and that at all times will be loved by the consumers.
3. Guest Checkouts
Compelling your users to make an account even before they have started checking out the products. We know that you want your users to set-up an account for follow-up communication and tracking demographic information to analyze sales. But some people want to make a one-time purchase only, for which you should add a guest checkout feature. You can still ask them to make an account at checkout.
4. Secure Backend and Database
If you want your users to trust you with their data, provide them with solid proof of your security. An SSL certificate is extremely essential for an e-commerce business to gain trust. Any kind of customer information including credit card, payment information, address, phone number, email, etc. should be free from any breach. Also, you have to meet PCI compliance as a business accepting credit card payments.
5. Search and Filter Facility
Displaying products under defined categories and catalogues is important but most users have a particular thing in their mind when they come to an e-commerce site. Which is why a search and filter button should be clearly visible on every page of your app. Building an auto-complete feature into your search box will be an added plus!
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